With the help of D2C models, manufacturers will be able to disrupt traditional sales structures for the first time. In doing so, however, they face completely new challenges that need to be mastered. Logistics, fulfillment, performance marketing and much more come up against a traditional sales structure. We help to solve these challenges.
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D2C Know-How
We know the B2B world and the D2C world. With our know-how, we help with the conception and implementation of a D2C business.
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Channel conflict
We provide support in managing conflicts between sales channels. Whether spin-offs, foreign markets or selected product ranges - we know the way to the goal.
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Process understanding
With our help, you can reduce the complexity of logistics, ordering and shipping processes when handling new types of orders in your organization.
Cut the middlemen and know your customer
Without your own direct sales channel, you risk becoming more dependent on intermediaries and therefore incurring higher sales costs.
Strategically, however, your partners also face challenges as marketplaces attack the retail business.
With your own D2C sales channel, you gain direct access to customers and their data, giving you deeper insights and better personalization options.
Development of a new sales channel
The transformation from key account sales and retail partner management to a D2C business model means more than just implementing an online store:
Building performance marketing expertise
Development of new logistics competencies
Development of product data management for e-commerce
Development of analytics & data expertise
and much more.
We support you as a digital partner in all areas and ensure a successful transformation into a new business model.
We accompany you directly to your customers
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Strategy development
Development of an effective commerce and marketing strategy for direct sales.
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Integration planning
Support with the integration of direct sales into your existing sales structures and partner relationships.
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Logistics & Shipping
Solving the complexity of logistics and shipping processes when handling individual orders.
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Profitability & scaling
Advice on the scalability and profitability of your D2C model.
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Online store setup
Setting up a user-friendly online store for your direct sales.
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Monitoring
Ongoing analysis of customer data to continuously improve personalization and conversions.
Anja Meusburger
Director Digital Marketing
Let's go Direct-to-Consumer!