Snowflake - the Data Cloud

Your Snowflake Select Partner for B2B medium-sized businesses

As a Snowflake Select Partner, we support our customers with the transformation of their data into the cloud, with multi-cloud architectures and customer data platforms.

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Snowflake - built from the ground up for the cloud

Snowflake's powerful data management and analytics capabilities, combined with our expertise, enable organisations to easily store, manage and analyse large data sets. In addition, computing resources can be flexibly scaled to optimise performance and costs.

As a Snowflake partner, our team regularly uses Snowpark, a Snowflake programming environment that enables data to be processed and analysed directly in the Snowflake platform. Snowpark provides an easy way to manipulate, transform and analyse data through native Snowflake functions and libraries. These functions are available in various programming languages, including Python, Java and Scala.

6

Number of certificates

12

Number of data experts

2

Number of projects

We are a Snowflake Select Partner

As a Snowflake Select Partner in Austria, Germany and Switzerland, we are proud to support our customers with a team of 120 experts in the field of digital transformation and specialisation in customer experience.

Our partnership with Snowflake enables us to offer state-of-the-art cloud-based data management and analytics solutions specifically designed to help companies optimise their business processes and improve the customer experience.

Our Snowflake Services

As a service partner for the upper midmarket, we offer comprehensive services around Snowflake to utilise the full potential of your data. Our data migration services enable a seamless transfer of existing databases to Snowflake. With our data integration service, we create a centralised database by integrating data from different sources.

Our team designs and implements efficient and scalable data architectures that are customised to your needs. Through data management, we optimise your data pipelines, improve data quality and ensure compliance with data governance guidelines.

We offer data analytics and business intelligence solutions that provide deep insights and visualise your data. Our security and compliance management services ensure that your data remains secure and compliant. Through performance optimisation, we improve query and processing speed for more efficient data analysis.

Our speciality: Customer data in the cloud

We strategically integrate Snowflake's cloud solutions into our offering to create long-term added value for our customers:

  • Cloud-native data warehousing for scalable and efficient data storage and analysis

  • Provision of actionable insights and informed decision making

  • Integration of Snowflake's analytics capabilities into digital experience platforms for improved user experience and data-driven functionalities

  • Design, development and management of scalable and secure data solutions

  • Applications for advanced analytics, AI and machine learning

  • Centralisation and standardisation of customer data from various sources in a single cloud platform

  • Real-time data processing and analysis for immediate detection and response to customer behaviour

  • Ensure data security and compliance when handling sensitive customer data

Native apps on the Snowflake platform

We develop native apps in Snowflake that provide customised solutions for your specific business needs. Our services include:

  • Improving customer experience: Creating apps that enable personalised experiences and real-time interactions.

  • B2B data integration: Developing applications that enable seamless integration and analysis of business data.

  • Advanced analytics: Provide tools for in-depth analysis and visualisation directly in Snowflake.

  • Customer 360: Combine and analyse customer data for a comprehensive customer profile.

  • Real-time insights: Develop apps to instantly process and analyse data to respond quickly to changes.

  • Security and compliance: Ensure your data remains protected and compliant.

Our native apps in Snowflake help you use data effectively to improve business decisions and gain competitive advantage.

Using Salesforce & Snowflake together

As a certified partner of Snowflake and Salesforce, we offer comprehensive solutions to maximise the performance of both platforms and improve the customer experience:

  • Data integration: seamless merging of Salesforce data with Snowflake for a centralised database.

  • Real-Time Analytics: Instant insights through synchronised data for better customer interaction.

  • Customer 360: Complete customer profiles by integrating and analysing Salesforce and other data in Snowflake to create personalised customer experiences.

  • Advanced Analytics: Leverage Snowflake's powerful analytics capabilities to optimise sales, marketing and customer service strategies.

  • Automation and Workflow: Increase efficiency through automated processes that improve the customer experience.

  • Predictive Models: Implement AI and ML models in Snowflake for accurate predictions and recommendations based on Salesforce data to optimise the customer journey.

  • Security and Compliance: Secure and compliant data management to protect sensitive customer data.

Our solutions help to utilise the full potential of Salesforce and Snowflake to optimise business processes and increase customer satisfaction.

Customer data platforms with Braze & Snowflake

As certified partners of Braze and Snowflake, we offer powerful solutions to leverage your marketing and customer data and maximise customer engagement.

Our Braze and Snowflake integration provides powerful solutions to effectively utilise your marketing and customer data. Our partnership enables us to utilise extensive synergies and increase your marketing efficiency:

  • Centralised Data Repository: bringing Braze data into Snowflake for a unified view of your customers.

  • Real-Time Personalisation: Use real-time data analysis to create highly personalised marketing campaigns.

  • Campaign Performance Analysis: Detailed analysis of campaign performance to optimise your marketing strategies.

  • Customer Segmentation: Precise segmentation of your target groups based on comprehensive data analyses.

  • Customer Journey Tracking: Tracking and analysis of the entire customer journey for better insights and optimisation.

  • Predictive modelling: Use of AI and machine learning to predict customer behaviour and optimise campaigns.

  • Cross-channel marketing: integrating and analysing data from different channels for a consistent customer approach.

Our solutions maximise the synergies of Braze and Snowflake to increase your marketing efficiency and build deeper customer relationships.

Snowflake in the Gartner Quadrant

Snowflake is a cloud-based data platform that provides a fully managed and scalable solution for storing and analysing large amounts of data. Outstanding features include:

  • Data warehousing capabilities

  • Multi-cluster shared data architecture

  • Separation of storage and computing power

  • Simultaneous high-performance analytics

  • Security and compliance features

  • Integration of BI tools

  • Support for SQL

TOWA works with Snowflake to harness the power of cloud-based analytics and drive holistic digital transformation.

Snowflake - leading the way for data warehousing in the cloud

Snowflake's multi-MPP cluster architecture consistently pursues the concept of separating ‘storage’ and ‘compute’. As a result, it combines the performance of data warehouse solutions with the flexibility of modern big data platforms and the elasticity and almost unlimited scalability of the cloud - at a fraction of the cost of traditional systems.

Billing is based on consumption and to the second. In the ‘Gartner Magic Quadrant: Data Management Solutions for Analytics’, Snowflake is positioned as a ‘Leader’, well ahead of all Hadoop-based systems. Snowflake offers an efficient, cost-effective and flexible solution for companies that need to analyse and process large volumes of data.

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