Content Management Systems (CMS) have evolved from simple website management tools to essential building blocks for creating digital experiences, including in the B2B space. Today, Gartner, Forrester and others are talking about Digital Experience Platforms (DXP) - and with good reason. Modern DXPs enable seamless interaction across channels, whether desktop, tablet or smartphone, and are specifically designed to map complex processes.
In addition to content, digital experience platforms integrate a variety of third-party systems, such as e-commerce platforms, CRM systems, interactive applications, and self-service solutions for business customers. The goal is clear: a world-class user experience that meets specific B2B requirements, regardless of device or context.
Of particular note is the ability to deliver targeted and personalized content to support complex decision-making processes. This creates a tailored experience for each customer, resulting in longer interactions, stronger customer loyalty, and higher conversion rates - critical for success in the B2B environment.
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CMS Projects
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B2B & Industry Customers
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Engineers

Our CMS & DXP Services
In a digital world where design, marketing and technology merge, we create solutions that seamlessly connect disciplines. Our expertise in experience design, web development, and content management ensures that your projects are beautiful, functional, and user-centered. We guide you through the entire process - from analysis to implementation. Our experience in IT project management ensures that your goals are met and timelines are adhered to. Our services include
Design Thinking: the best way to develop solutions that improve business performance, are technically feasible, and most importantly, work for your customers.
Experience Design: combines creative ideas with the business and technical requirements of your project.
Marketing and Technical Execution: Our expertise in SEO, performance marketing, content management, and analytics ensures that your digital presence is visible and relevant.

Our DXP tool stack - best-of-breed and best-of-suite
We take two strategic approaches to supporting your digital projects: best-of-suite and best-of-breed. Depending on your needs, we choose the appropriate path. If the focus is on efficiency, rapid implementation and standardization, the best-of-suite approach is ideal, e.g. with Pimcore. When flexibility, customization and differentiation are key, we use the best-of-breed approach with MACH architectures.
Best-of-Suite approach: In this approach, we use Pimcore's DXP suite. This solution combines all relevant functions - from CMS to CDP and MDM - in one system. This allows for seamless integration between the components.
Best-of-breed approach: When flexibility is required, we rely on the best-of-breed approach with MACH architectures. At its core, Storyblok is a headless CMS. With best-in-class solutions for each component, such as akeneo for PIM or Scaleflex for DAM, we create highly customized digital experiences that offer maximum flexibility and differentiation.

DXP & PIM with Pimcore
Pimcore has established itself as the leading Digital Experience Platform (DXP) in the B2B midmarket, with more than 110,000 customers worldwide. As a strategic partner and expert in Customer Experience (CX) and DXP in the B2B sector, we use Pimcore to develop customized solutions that optimize data storage and management (MDM) and integrate it across various output channels. Benefits of Pimcore:
Powerful PIM solution: Efficient management and consistent publishing of product information across all channels.
Integrated Digital Asset Management (DAM): Centralized management and delivery of media assets.
Combines MDM, PIM and DAM: Ensures a consistent and personalized experience - critical for competitive advantage.
Open Architecture Flexibility: Pimcore provides the adaptability needed for specific mid-market business models and remains future-proof with full control over the source code.

The future trend: Composable DXP with MACH
A Composable Digital Experience Platform (DXP) with MACH architecture offers a forward-looking solution for managing digital experiences. Its modularity makes it possible to select and flexibly integrate the best tools for each function. As a headless CMS, Storyblok decouples content creation and presentation, allowing content to be distributed across multiple channels.
Benefits of a MACH architecture: A MACH architecture allows each DXP component to be developed, scaled, and updated independently, enabling organizations to respond quickly to technology changes. Microservices encourage focused development, while API-first ensures smooth system communication.
The ideal combination: By combining a composable DXP with a MACH architecture and Storyblok as a CMS, companies can achieve a high degree of flexibility and quickly implement innovative solutions - critical to meeting increasing customer demands.

Our Specialty: Headless CMS
A headless CMS revolutionizes content management by decoupling the backend from the frontend and offering unparalleled flexibility. This separation allows content to be seamlessly integrated into different frontends, resulting in a consistent digital experience across all touchpoints. Traditional systems often inhibit innovation, while a headless CMS like Storyblok creates new possibilities for digital experiences.
As a strategic partner of Storyblok and an expert in headless CMS, we have deep expertise in implementing this technology. With over 20 successful Storyblok projects under our belt, we deliver tailored solutions that strengthen your IT strategy with scalable, future-proof experiences and effectively drive your digital transformation.

Our System Integration Expertise
Efficient processes are crucial in the IT system landscape, but the requirements are complex and growing. With the help of system integration, different environments - such as ERP, CRM, PIM, payment and many other applications - can be connected and successfully managed.
System Integration Expertise: System integration enables seamless data exchange. For example, orders are automatically processed and inventory levels are synchronized. Our system integration toolbox includes powerful tools like Mulesoft, Lobster, Azure Data Factory and Talend.
API development expertise: Off-the-shelf solutions are often insufficient to meet complex business needs. That is why we develop custom software solutions that are tailored to your exact needs. Our expertise in API development and management allows us to build powerful interfaces using REST or GraphQL, among others. These solutions ensure seamless integration with your systems and data sources.

Storyblok Case Study: K.D. Feddersen Group
For the Hamburg-based K.D. Feddersen Group, we implemented a future-proof MACH architecture. The focus was on migrating all websites from Typo3 to Storyblok, which enables flexible and fast content management. In addition, a central design system was introduced to ensure consistent user interfaces across all brands. Highlights of the project included
Migrating from Typo3 to Storyblok: Moving to Storyblok as a headless CMS provides K.D. Feddersen with flexible and platform-independent content management that is faster and more efficient.
Implementation of a design system: The new design system ensures consistent design standards and facilitates future development and customization.
Multi-site and multi-brand setup: Multisite setup enables centralized management of all branded sites, greatly improving scalability and efficiency.
Seamless customer experience: Over the course of the project, customer portals were seamlessly integrated into the platforms according to MACH principles.

Case Study: MACH Replatforming for the Austrian National Tourist Office
For the digital transformation of the Austrian National Tourist Office, we implemented a modern MACH architecture with a focus on flexibility and efficiency. Innovative technologies were used to create a future-proof and customized solution:
Migration to Storyblok: Switching to Storyblok as a headless CMS provides flexible, platform-independent content management that enables faster updates and an improved user experience.
B2B Application: A customized B2B application improves digital interaction and efficiency by providing an easy-to-use and effective platform for the Austrian National Tourist Office's business partners.
Integrated Media Management with DAM: The integration of Storyblok and Scaleflex has streamlined media management, enabling seamless management and distribution of digital assets.
What we look for in your new website
Our work packages are varied and harmonised.
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Technology & Platform Selection
We consult with you to analyze your requirements and goals. Through requirement engineering and solution design, we find the optimal technology for your DXP and headless CMS environment. We help you select a vendor and adapt your operations to a DXP environment.
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Analytics & Tracking
Our analytics and tracking experts provide insight into user behavior and platform performance. We implement client- and server-side tracking and consent management for accurate data and privacy compliance. This supports data-driven marketing decisions.
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Technology Consulting & Solution Design
We provide comprehensive solution design and consulting for your MACH transformation. Our experts can help you with replatforming and API management to make your infrastructure flexible and future-proof. From consulting to operational concept.
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Experience Strategy
We develop an experience strategy tailored to your target audiences. With customer journey mapping and persona development, we optimize the relevant touchpoints for a consistent, cross-channel experience.
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Content Strategy & Operations
A successful content strategy starts with developing a strategy that meets the needs of your audience and search engines. We help you create an approach that delivers your messages and ensures visibility.
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UX & UI Design
Our UI & UX design team ensures functional and visually appealing digital products. Through art direction and branding, we create a strong design that reflects your brand. We use design systems to ensure consistency and streamline your design processes.
See Story in Action
Storyblok Demo
Discover the flexibility and efficiency of a headless CMS with Storyblok. We'll show you how to seamlessly manage and personalize content across channels. Learn how generative AI and multi-level workflows optimize your content strategy.
Pimcore for your Company
Pimcore Demo
See how Pimcore can revolutionize your product data and content management processes. Watch our demo to see how you can seamlessly integrate PIM, DAM and CMS to ensure a consistent brand experience and efficient workflows.
Ready to get the best website for your business?