Isometric prototyping diagram, showing connected digital interface components with purple lines.

Transforming Ideas into Market-Ready Products in Record Time

Rapid Prototyping - bring your business idea to a testable prototype

Whether it’s new features, app concepts, or digital workflows, our Rapid Prototyping service delivers a tested prototype quickly, optimized based on real user feedback. This approach allows you to develop user-centered solutions efficiently, without the high upfront costs of full development.

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🤟 Our Clients

🚀 Why Rapid Prototyping significantly improves your digital products

Rapid Prototyping allows you to test and optimize digital products, features, and concepts in the shortest possible time. Through rapid iterations, we gather valuable insights, minimize development risks, and ensure that your investments are based on solid data.

Faster idea validation

Instead of being stuck in concept phases for months, we create functional prototypes in just a few days, enabling you to gather real user feedback early in the process.

💰

Cost-effective testing

By testing and adjusting prototypes before actual development, you avoid costly mistakes and invest only in what truly works.

👥

Tested products

With valuable user insights, we continually refine the user experience, ensuring your solution remains relevant and meets your target user's expectations for long-term satisfaction.

Faster decision-making

Without interactive prototypes, aligning teams and stakeholders can take too long. Rapid Prototyping accelerates this process with tangible, testable solutions that provide clear feedback.

🎯

Early market fit

Rapid Prototyping allows you to position your product early on and tailor it directly to market needs, maximizing your competitiveness.

🛠 How we implement Rapid Prototyping in B2B

  • 01

    🎯 Kickoff & goal setting

    In an initial meeting, we discuss your requirements and objectives. We clarify what the prototype should achieve: validating a new product concept, testing specific features, or optimizing the user experience of an existing product. Based on these goals, we determine the focus of the project.

  • 02

    🛠️ Prototype

    Based on the defined objectives, we create an initial testable version of the product, whether it's a rough sketch or a clickable high-fidelity prototype. This allows us to quickly validate ideas before investing in development.

  • 03

    💬 User testing

    The first prototype is tested with users, internal teams, or relevant stakeholders. In usability tests and feedback sessions, we analyze how users interact, identify issues, and determine necessary optimizations.

  • 04

    🚀 Final prototype delivery & results presentation

    After optimizing the prototype, we deliver the final version and present the results. You’ll receive a comprehensive report on decisions made, testing results, and optimizations, which can guide the next steps in the development process.

🙌 Our Service: Flexible & tailored to your needs

Quickstart in 5 Days

Rapid Prototype Sprint

In just a few days, we deliver a compelling concept that can be used for presentations, internal testing, or pitching to investors. This is perfect for companies wanting to validate new features or digital solutions quickly

What you will receive:

  • A clickable, interactive prototype

  • Initial user testing and stakeholder feedback

  • Concrete optimization suggestions

Ideal for:

  • B2B companies with a new product idea

  • UX optimizations & feature validations

  • Digital business models that need to be tested quickly

Multiple Validations in 2-3 Weeks

Advanced Prototype Lab

Need more than just a quick validation? Our Advanced Prototype Lab involves intensive iteration cycles, with testing from users and stakeholders, to refine your product into something that is market-ready.

What you will receive:

  • Multiple test & optimization cycles

  • High-fidelity prototype for final validation

  • Detailed insights for a data-driven product strategy

Ideal for:

  • B2B companies needing continuous UX improvements

  • Products that require full UX & feature validation

  • Projects with extensive stakeholder requirements

🏆 Mission accomplished: Successful projects

Laptop displaying a Doppelmayr prototyping example, set against a snow surface background with the Doppelmayr logo.

Doppelmayr

Doppelmayr required a new customer portal that integrated various APIs and aligned with their rebranding. Within just 4 days, we developed a functional prototype that was tested with international stakeholders, providing valuable insights for further product development.

Prototyping success:

  • Clear product vision: Quick validation of product ideas and features.

  • User testing: Conducting tests and gathering feedback to ensure the solution meets customer requirements.

  • Efficient collaboration: Smooth communication with international stakeholders and successful completion of the design sprint.

Tablet displaying a Welser Profile dashboard example, set against a metal background with the Welser Profile logo.

Welser Profile

Welser Profile needed a customer portal to streamline their company processes. We developed a functional desktop prototype in 5 days, providing a clear vision of the product for future development.

Prototyping success:

  • Clear product vision: A desktop prototype for 20 user stories, including results from user testing, was created in a short time.

  • Optimization of internal processes: By digitally translating and simplifying business processes, interfaces were optimized.

  • Stakeholder engagement: Early validation with stakeholders led to informed decisions for further product development.

Smartphones displaying a Liebherr app interface with product listings and details on a textured white background.

Liebherr

Liebherr wanted to integrate multiple service tools into a single application, ensuring a seamless customer experience while applying the existing design system. Using Rapid Prototyping, we developed a clickable prototype in just 3 days, tested with users, providing valuable insights for further development.

Prototyping success:

  • Clear product vision: Developed a clear product vision based on user insights.

  • User journeys: Created two detailed user journeys for further product development.

  • Successful integration concept: Designed a comprehensive integration concept for services and data.

Get expert advice on rapid prototyping today!

FAQ about Rapid Prototyping

Frequently asked questions about Rapid Prototyping

  • What is Rapid Prototyping?

    Rapid Prototyping is an agile design and development strategy that allows for the quick conceptualization, testing, and iterative improvement of digital products. It reduces development effort by integrating early user feedback, helping to avoid costly misdevelopments.

  • Who are the test participants? How do we recruit them? How many are needed?

    The test participants vary depending on the project goals. If clients cannot provide external users, we conduct tests with internal stakeholders and relevant target groups. The number of test participants depends on the testing phase – typically, 5–7 people per iteration are sufficient to gain valuable insights.

  • How long does the Rapid Prototyping process take?

    The duration of the Rapid Prototyping process varies depending on the complexity of your project. It ranges from a minimum of 5 days to several weeks or even months. The exact timeline can be flexibly adjusted to your specific requirements and goals.

  • What tools does TOWA use for Rapid Prototyping?

    We work with leading design and prototyping tools, including:

    • Figma – for collaborative, clickable high-fidelity prototypes

    • Userbrain – for user testing and interactive prototypes

    • Miro & FigJam – for workshops, user flows, and ideation

    Depending on the project requirements, we customize the tool stack to fit your needs.

  • Can Rapid Prototyping be used for existing digital products?

    Yes! Rapid Prototyping is not only for new ideas but also for improving existing applications by identifying UX issues and validating new features.

  • Can the prototypes created be directly transferred to development?

    Our high-fidelity prototypes include realistic interactions and UI designs. They can be used as a direct handover design for development, speeding up the development process.

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